Sunday, February 14, 2016

‘Make in India’ concept to market Ganga water (satire)


#makeindia When you have a new entity venturing into the world of development and when the top brains from all over the world remains at his beck and call, you can expect to get blasts of slogans like the ‘Make in India.’
‘It is a revolutionary concept,’ Rum Mudda praised its creator. ‘It is curiosity that will attract the manufacturers. We have created the zero and, we were the first to fly in the chariot.’
‘Exactly,’ Banka Nadoo agreed with Rum Mudda. ‘The Pushpak Rath happened millions of years before the Wright brothers saw the light of day.’
‘Yes – Make In India will turn out to be a win-win situation,’ Jet Lee joined the conversation. ‘It is a modified P-P-P module. The foreigners will come here with their expertise, make their products here with our manpower and market them all over the globe.’
‘Actually, I am not depending on foreigners,’ Baba Someday wiped his beard and said. ‘My ‘Pat & Jolie’ outfit is totally Indian. I make in India and sell them all over the world. My trade secret will die with me.’
‘I think the agarbatties could do with some French touch,’ Emma Melaney said. ‘We have our indigenous fragrances but a French connection would add to the charm.’
‘I know,’ Moody spoke at last. ‘I have mentioned it in passing to the French delegation when they had come here for the R-Day.’
‘What about our expertise in dhokla?’ Sue Sharma asked.
‘The Chinese have shown interest,’ Moody clarified. ‘They want to join the food wagon. They want to Make in India and present to the world. They have even plans to send samples to the Space Station.’
‘Good idea,’ Pro Cash gave his charming smile. ‘Stuff like dhokla, idili, dosa are all examples of fermentation. And, proper nurturing of the taste buds can win over any opposition.’
‘But we should not lose track of major industries,’ Rum Mudda reminded.
‘Don’t worry,’ Moody assured. ‘We have our sights on collaboration in the fields that matter.’
‘Yes,’ Nitty Gadcurry said. ‘We will get hold of P-P-P in manufacturing buses, trains, aero planes, ships and even two wheelers. The future belongs to us.’
‘What about cleaning the Ganga?’ Uma-ji wanted to know.
‘That is also in the agenda. But – someone has to explain how to market it?’ Jet Lee explained.
‘Why?’ Uma-ji was hurt. ‘We will market its water as fresh water. If some country can sell fresh air, there will certainly be a market for fresh water.’ (to be continued …)


Image courtesy wikimediacommons.org

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